Digitizing Ford: Building a Future Community

Faculty Advisor: Sarah Bloomer

Sponsor: Ford Motor Company

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Digitizing Ford: Building a Future Community 

As the world grows more digital, Ford aims to become "digital-first" in a way that is authentic to the company's reputation to better engage with communities. Our team chose to focus on women in motorsports, with an emphasis on connecting with and building a future community among aspiring women in racing through digital channels. 

Faculty Advisor:

  • Sarah Bloomer

Team Members:

  • Sree Chalimadugu
  • Ivonne Munoz
  • Tolu Oshinowo
  • Rishita Sarin
FordArchival2023.pdf (38.01 MB)